Coca-Cola has launched its exciting “Beat the Drop” campaign under Coke Studio, offering customers a chance to win fantastic prizes valued at N70 million, including exclusive, all-expenses-paid trips to South Africa.
Yusuf Murtala, Senior Director of Frontline Marketing at Coca-Cola Nigeria, expressed his delight at the campaign’s success, saying: “We extend our warmest congratulations to all the winners so far. It’s thrilling to see Coke Studio making a tangible difference in people’s lives. We urge Nigerians to continue participating in the promo, as every Coca-Cola drink brings them one step closer to a life-changing opportunity to become a millionaire through Coke Studio.”
Coca-Cola’s “Beat the Drop” campaign has already made a significant impact since its launch in December 2024. So far, four lucky winners have been awarded all-expenses-paid trips to South Africa, while 20 participants have received N1 million each.
